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M: Marketing
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M: Marketing Paperback - 2012

by Grewal, Dhruv; Levy, Michael


From the publisher

M: Marketing 3e can be used in any Principles of Marketing or Introduction to Marketing course. This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

Details

  • Title M: Marketing
  • Author Grewal, Dhruv; Levy, Michael
  • Binding Paperback
  • Edition [ Edition: Third
  • Pages 464
  • Language ENG
  • Publisher McGraw-Hill/Irwin, U.S.A.
  • Date 2012-01
  • ISBN 9780078028854
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M: Marketing
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M: Marketing

by Levy, Michael, Grewal, Dhruv

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ISBN 10 / ISBN 13
9780078028854 / 007802885x
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M: Marketing
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M: Marketing

by Levy, Michael, Grewal, Dhruv

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Used - Good
ISBN 10 / ISBN 13
9780078028854 / 007802885x
Quantity Available
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M: Marketing

M: Marketing

by Michael Levy; Dhruv Grewal

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ISBN 10 / ISBN 13
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McGraw-Hill Higher Education, 2012. Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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M: Marketing

M: Marketing

by Michael Levy; Dhruv Grewal

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  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9780078028854 / 007802885X
Quantity Available
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McGraw-Hill Higher Education, 2012. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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M: Marketing
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M: Marketing

by Grewal, Dhruv; Levy, Michael

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Paperback
ISBN 10 / ISBN 13
9780078028854 / 007802885X
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Marketing: Marketing 3E
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Marketing: Marketing 3E

by Grewal

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McGraw Hill, 2012. 3rd Edition. Softcover. Good Condition. Text appears clean, but may contain some marks that we missed. Cover Has Shelf, Edge and Corner Wear, Looks nice. 450 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 007802885X. ISBN/EAN: 9780078028854. Pictures of this item not already displayed here available upon request. Inventory No: 1561056739. . 9780078028854
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M Marketing by Dhruv Grewal
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M Marketing by Dhruv Grewal

by Grewal, Dhruv; Levy, Michael

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McGraw-Hill/Irwin, 2012-01-19. Paperback. Good. This listing is for M: Marketing This edition is very similar to the most current updated edition, ISBN 1260478904 and 1259924033 and 1260260356 Please be sure to buy the earlier and much cheaper edition for your class and SAVE MONEY on your textbook expenses! We personally guarantee that you can use this edition for your class. If for some reason you're unhappy with any of our textbooks products, you are welcome to return the book back to us within 30 days of the purchase for a full refund.
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M: Marketing
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M: Marketing

by Dhruv Grewal/ Michael Levy

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ISBN 10 / ISBN 13
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McGraw-Hill/Irwin, 2012. Paperback. New. 3rd edition. 464 pages. 10.70x8.90x0.50 inches.
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M: Marketing
Stock Photo: Cover May Be Different

M: Marketing

by Grewal, Dhruv; Levy, Michael

  • Used
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  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9780078028854 / 007802885X
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McGraw-Hill/Irwin, 2012-01-19. Paperback. Good. Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Emailed Tracking
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