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Marketing: An Introduction Plus New Mymarketinglab with Pearson Etext -- Access Card Package Paperback - 2012 - 11th Edition
by Gary Armstrong; Philip Kotler
Details
- Title Marketing: An Introduction Plus New Mymarketinglab with Pearson Etext -- Access Card Package
- Author Gary Armstrong; Philip Kotler
- Binding Paperback
- Edition number 11th
- Edition 11
- Pages 672
- Volumes 1
- Language ENG
- Publisher Prentice Hall
- Date 2012-08
- ISBN 9780133130638 / 0133130630
- Weight 2.75 lbs (1.25 kg)
- Dimensions 10.8 x 8.5 x 0.7 in (27.43 x 21.59 x 1.78 cm)