Designing Search: UX Strategies for Ecommerce Success Paperback - 2011 - 1st Edition
by Greg Nudelman; Text by (Art/Photo Books) Pabini Gabriel-Petit
From the rear cover
They've found you. Now be sure they can find what they want
People shop online because it's convenient. If your search application doesn't make it easy to find what they want to buy, they'll go somewhere else. It's that simple.
Designing a great search experience, however, isn't that simple. You need this book, full of UX design strategies and patterns that have been carefully developed, researched, and tested for success. Use them, and your customers will buy more, leave your store happier, and tell their friends and social networks about the positive experience they had using your site or mobile app.
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Don't just add new features -- create memorable, delightful search experiences
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Turn "no search results" pages into new sales opportunities
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Discover why shoppers behave as they do
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Use "more like this" search to help your customers make quick decisions
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Design intuitive search interactions using faceted search filters
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Use contextual mobile search to create portable ecommerce solutions
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Take full advantage of the unique design challenges and capabilities of tablet devices
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Learn from case studies that put the design concepts into practice
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Use novel search design patterns to trounce your competition
Go to http: //www.designcaffeine.com/designingsearch/ for a bonus chapter introducing designing search features for ecommerce help systems and an appendix highlighting crucial best practices!
Details
- Title Designing Search: UX Strategies for Ecommerce Success
- Author Greg Nudelman; Text by (Art/Photo Books) Pabini Gabriel-Petit
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 368
- Volumes 1
- Language ENG
- Publisher Wiley
- Date 2011-05
- Illustrated Yes
- Features Illustrated, Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470942239 / 0470942231
- Weight 1.85 lbs (0.84 kg)
- Dimensions 9.1 x 7.4 x 0.7 in (23.11 x 18.80 x 1.78 cm)
- Library of Congress Catalog Number 2011924908
- Dewey Decimal Code 005.72
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