![10 Ways To Screw Up An Ad Campaign: And How to Create Ones That Work](https://d3525k1ryd2155.cloudfront.net/f/828/690/9781598690828.HO.0.l.jpg)
Stock Photo: Cover May Be Different
10 Ways To Screw Up An Ad Campaign: And How to Create Ones That Work Paperback - 2006
by Cohen, Barry H
- Used
- Good
- Paperback
Cohen, a 26-year veteran of the ad industry, offers a no-nonsense guide to avoiding costly blunders and other things that can screw up an ad campaign. He shows how to out-advertise the competition even when they can't be outspent.
Drop Ship Order
Description
NZ$61.74
FREE Shipping to USA
Standard delivery: 7 to 14 days
More Shipping Options
Ships from Bonita (California, United States)
Details
- Title 10 Ways To Screw Up An Ad Campaign: And How to Create Ones That Work
- Author Cohen, Barry H
- Binding Paperback
- Condition Used - Good
- Pages 272
- Volumes 1
- Language ENG
- Publisher Adams Media Corporation, New Delhi
- Date September 2006
- Features Bibliography, Glossary, Index, Price on Product - Canadian, Table of Contents
- Bookseller's Inventory # 1598690825.G
- ISBN 9781598690828 / 1598690825
- Weight 0.71 lbs (0.32 kg)
- Dimensions 8.44 x 5.58 x 0.71 in (21.44 x 14.17 x 1.80 cm)
- Library of Congress Catalog Number 2006014706
- Dewey Decimal Code 659
About Bonita California, United States
Biblio member since 2020