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Aaker on Branding: 20 Principles That Drive Success Hardcover - 2014
by Aaker, David
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- Hardcover
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Details
- Title Aaker on Branding: 20 Principles That Drive Success
- Author Aaker, David
- Binding Hardcover
- Condition New
- Pages 220
- Volumes 1
- Language ENG
- Publisher Morgan James Publishing
- Date 2014-07-15
- Features Bibliography, Index
- Bookseller's Inventory # 1614488703_new
- ISBN 9781614488705 / 1614488703
- Weight 1.09 lbs (0.49 kg)
- Dimensions 9 x 6 x 0.63 in (22.86 x 15.24 x 1.60 cm)
- Library of Congress subjects Branding (Marketing), Brand name products - Management
- Library of Congress Catalog Number 2013945748
- Dewey Decimal Code 658.827