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Account Management: Sales 12.5 (Express Exec) Paperback - 2004
by Langdon, Ken
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- Paperback
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Details
- Title Account Management: Sales 12.5 (Express Exec)
- Author Langdon, Ken
- Binding Paperback
- Edition Revised
- Condition Used - Good
- Pages 144
- Volumes 1
- Language ENG
- Publisher Capstone, UK
- Date July 23, 2004
- Illustrated Yes
- Features Illustrated, Index, Table of Contents
- Bookseller's Inventory # 1841124583.G
- ISBN 9781841124582 / 1841124583
- Weight 0.29 lbs (0.13 kg)
- Dimensions 6.97 x 6.44 x 0.42 in (17.70 x 16.36 x 1.07 cm)
- Library of Congress Catalog Number 2004301650
- Dewey Decimal Code 658.85
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From the publisher
From the rear cover
- Fast-track route to understanding key account management and its importance to a successful and profitable business
- Covers increasing the volume, profitability and predictability of key account sales, a team-based approach to account selling, planning for long-term account management and allocation of resouces
- Examples and lessons using SWOT analysis on the mission statements of a number of companies from different sectors
- Includes a resource section and access to a free website for insights, ideas and the best practice in account management, as well as key steps to practicing successful account management, key concepts and thinkers and an FAQ section