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The Advertising and Consumer Culture Reader
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The Advertising and Consumer Culture Reader Paperback - 2009

by Joseph Turow

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Description

New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The Advertising and Consumer Culture Reader assembles the most important writings on advertising and society. Arranged thematically, these 27 essays will provide readers with the some of the best-known and most provocative writings on t
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Details

  • Title The Advertising and Consumer Culture Reader
  • Author Joseph Turow
  • Binding Paperback
  • Edition [ Edition: First
  • Condition New
  • Pages 444
  • Volumes 1
  • Language ENG
  • Publisher Routledge, U.S.A
  • Date 2009-04-30
  • Features Index, Table of Contents
  • Bookseller's Inventory # ria9780415963305_pod
  • ISBN 9780415963305 / 0415963303
  • Weight 1.72 lbs (0.78 kg)
  • Dimensions 9.9 x 6.9 x 0.9 in (25.15 x 17.53 x 2.29 cm)
  • Library of Congress subjects Advertising - Social aspects
  • Library of Congress Catalog Number 2008048806
  • Dewey Decimal Code 306.3

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About the author

Joseph Turow is Robert Lewis Shayon Professor of Communication at the University of Pennsylvania's Annenberg School for Communication. He has authored eight books, edited five books, and written more than 100 articles on mass media industries. Most recently, he is author of the third edition of his textbook Media Today: An Introduction to Mass Communication and co-editor of the companion volume Key Readings in Media Today: Mass Communication in Contexts, both published by Routledge.

Matthew P. McAllister is Associate Professor of Communications at Pennsylvania State University. He is author of The Commercialization of American Culture: New Advertising, Control and Democracy and co-editor of Comics and Ideology and Film and Comic Books.