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Advertising, Promotion, and other aspects of Integrated Marketing Communications Paperback - 2017 - 10th Edition
by Andrews, J. Craig; Shimp, Terence A
- Used
- Good
- Paperback
Description
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Details
- Title Advertising, Promotion, and other aspects of Integrated Marketing Communications
- Author Andrews, J. Craig; Shimp, Terence A
- Binding Paperback
- Edition number 10th
- Edition 10
- Condition Used - Good
- Pages 635
- Volumes 1
- Language ENG
- Publisher Cengage Learning
- Date 2017-08-07
- Bookseller's Inventory # SKU0193170
- ISBN 9781337282659 / 1337282650
- Weight 2.95 lbs (1.34 kg)
- Dimensions 10.7 x 8.5 x 1 in (27.18 x 21.59 x 2.54 cm)