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BLOWN TO BITS - HOW THE NEW ECONOMICS OF INFORMATION TRANSFORMS STRATEGY
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BLOWN TO BITS - HOW THE NEW ECONOMICS OF INFORMATION TRANSFORMS STRATEGY Hardcover - 1999

by EVANS, PHILIP,WURSTER, THOMAS S.,

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With an uncompromising clarity and vivid examples, "Blown to Bits" is targeted squarely at today's practicing business and corporate leaders. This groundbreaking book shows how to build new strategies that reflect a world where richness and reach go hand in hand and explains how to take advantage of the new forces shaping competitive advantage.

Description

Harward, 1999. N/A. Hardcover. UsedLikeNew/UsedLikeNew.
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Details

First line

IN 1768, THREE SCOTTISH PRINTERS began publishing an integrated compendium of knowledge-the earliest and most famous encyclopedia in the English-speaking world.

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Media reviews

Citations

  • Booklist, 10/01/1999, Page 327
  • Reference and Research Bk News, 11/01/2000, Page 60

About the author

Philip Evans is a Senior Vice President of the Boston Consulting Group in Boston.

Thomas S. Wurster is a Vice President of The Boston Consulting Group in Los Angeles. The authors are coleaders of The Boston Consulting Group's Media and Convergence Practice.