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Brand Driven: The Route to Integrated Branding Through Great Leadership
by Lepla, F. Joseph; Parker, Lynn M.; Davis, Susan V
- Used
- as new
- Condition
- As New/As New
- ISBN 10
- 0749437979
- ISBN 13
- 9780749437978
- Seller
-
post falls, Idaho, United States
Payment Methods Accepted
About This Item
United Kingdom: Kogan Page Ltd, 2003. 334pp including glossary and index " moves the boundaries of branding beyond logos, advertising, and even marketing, and into the responsibility of every leader at every leven within the organization'. Cloth Hardback. As New/As New.
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Details
- Bookseller
- First Choice Books (US)
- Bookseller's Inventory #
- 63126
- Title
- Brand Driven: The Route to Integrated Branding Through Great Leadership
- Author
- Lepla, F. Joseph; Parker, Lynn M.; Davis, Susan V
- Format/Binding
- Book Condition
- New
- Jacket Condition
- As New
- Binding
- Hardcover
- ISBN 10
- 0749437979
- ISBN 13
- 9780749437978
- Publisher
- Kogan Page Ltd
- Place of Publication
- United Kingdom
- Date Published
- 2003
- Keywords
- LEADERSHIP BRAND NAME PRODUCTS BUSINESS
- Bookseller catalogs
- Business;
Terms of Sale
First Choice Books
If the book is not in the condition described in our listing we will refund the full sale price plus the shipping charge.
About the Seller
First Choice Books
Biblio member since 2005
post falls, Idaho
About First Choice Books
We carry a wide variety of books, specializing in history, childrens, vintage juveniles, technical, and scholarly editions.
Glossary
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