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The Charisma Myth: How Anyone Can Master the Art and Science of Personal

The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism Paperback - 2012

by Cabane, Olivia Fox

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An expert in the fields of charisma and leadership, Olivia Fox Cabane has lectured at Stanford, Yale, Harvard, MIT and the United Nations. A frequent keynote speaker and executive coach to the leadership of major companies, she helps people increase their ability to influence, persuade, and inspire others.

In The Charisma Myth, Fox Cabane breaks charisma down into its fundamental components, revealing the secrets to what charisma really is and how it works. From a base of thorough behavioral science, Fox Cabane extracts practical tools for business, giving you the charisma-enhancing techniques she originally developed for Harvard and MIT.

For more information about the book, please visit: www.CharismaMyth.com

For more information about Olivia Fox Cabane, please visit: www.AskOlivia.com.

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Summary

What if charisma could be taught?

For the first time, science and technology have taken charisma apart, figured it out and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial.

What you'll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works. You'll get both the insights and the techniques you need to apply this knowledge. The world will become your lab, and every person you meet, a chance to experiment.

The Charisma Myth is a mix of fun stories, sound science, and practical tools. Cabane takes a hard scientific approach to a heretofore mystical topic, covering what charisma actually is, how it is learned, what its side effects are, and how to handle them.

From the publisher

Olivia Fox Cabane has lectured at Stanford, Yale, Harvard, MIT, and the United Nations. As an executive coach to the leadership of Fortune 500 companies, her clients include Google, Deloitte, and Citigroup. She is a regular columnist for Forbes and has been featured in The New York Times, Bloomberg BusinessWeek, and The Wall Street Journal.

For more information about the book, please visit: www.CharismaMyth.com

For more information about Olivia Fox Cabane, please visit: www.AskOlivia.com.

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Media reviews

"Cabane has done us a big favor. She's woven solid science and engaging narrative into an instructive treatment of the role of charisma in leadership-a topic that (until now) we only poorly understood."

About the author

Olivia Fox Cabane has lectured at Stanford, Yale, Harvard, MIT, and the United Nations. As an executive coach to the leadership of Fortune 500 companies, her clients include Google, Deloitte, and Citigroup. She is a regular columnist for Forbes and has been featured in The New York Times, Bloomberg BusinessWeek, and The Wall Street Journal.
For more information about the book, please visit: www.CharismaMyth.com
For more information about Olivia Fox Cabane, please visit: www.AskOlivia.com.