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Coercion : Why We Listen to What They Say Paperback - 2000 - 1st Edition
by Douglas Rushkoff
- Used
- Good
- Paperback
Why do we always listen to what "they" say? A noted media pundit gives a devastating critique of the influences behind the culture of rampant consumerism, showing how the media attempts to interfere with rational decision-making. "An essential book for anyone interested in the power of media and the mechanics of deception".
Description
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Details
- Title Coercion : Why We Listen to What They Say
- Author Douglas Rushkoff
- Binding Paperback
- Edition number 1st
- Edition 1
- Condition Used - Good
- Pages 304
- Volumes 1
- Language ENG
- Publisher Penguin Publishing Group, New York, NY, U.S.A.
- Date 2000
- Features Bibliography, Index
- Bookseller's Inventory # G157322829XI3N10
- ISBN 9781573228299 / 157322829X
- Weight 0.75 lbs (0.34 kg)
- Dimensions 8 x 5.13 x 0.69 in (20.32 x 13.03 x 1.75 cm)
- Ages 18 to UP years
- Grade levels 13 - UP
- Library of Congress subjects Mass media - Influence, Persuasion (Psychology)
- Dewey Decimal Code 302.23
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Summary
Noted media pundit and author of Playing the Future Douglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising, retail atmospherics, and hand-selling attempt to take away our ability to make rational decisions, Rushkoff delivers a bracing account of media ecology today, consumerism in America, and why we buy what we buy, helping us recognize when we're being treated like consumers instead of human beings.
From the publisher
First line
"When you're wearing a thousand-dollar suit," Mort Spivas tells me as he lights a Havana cigar, you project a different aura.