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Creating Signature Stories: Strategic Messaging that Energizes, Persuades and
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Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires Paperback - 2018

by Aaker, David

  • New

Aaker shows organizations how to introduce storytelling into their strategic messaging, and guides organizations to find, or even create, signature stories to energize readers, gain visibility, persuade audiences, and inspire action.

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Morgan James Publishing. New. BRAND NEW, GIFT QUALITY! NOT OVERSTOCKS OR MARKED UP REMAINDERS! DIRECT FROM THE PUBLISHER!
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