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Creating Signature Stories: Strategic Messaging That Energizes, Persuades and

Creating Signature Stories: Strategic Messaging That Energizes, Persuades and Inspires Paperback - 2018

by Aaker, David

  • Used
  • Good
  • Paperback

Aaker shows organizations how to introduce storytelling into their strategic messaging, and guides organizations to find, or even create, signature stories to energize readers, gain visibility, persuade audiences, and inspire action.

Description

Morgan James Publishing, 2018. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Used - Good
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