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Customer Relationship Management
Stock Photo: Cover May Be Different

Customer Relationship Management Paperback -

by Francis Buttle

  • Used
  • Acceptable

Description

Acceptable. IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials even if stated in item title. It may contain highlighting/markings throughout, and the covers and corners may show shelf wear. Corners, pages may be dent. All text is legible.
Used - Acceptable
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Details

  • Title Customer Relationship Management
  • Author Francis Buttle
  • Binding Paperback
  • Condition Used - Acceptable
  • Pages 468
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index
  • Bookseller's Inventory # A1138498254
  • ISBN 9781138498259 / 1138498254
  • Weight 2.15 lbs (0.98 kg)
  • Dimensions 9.6 x 7.4 x 1 in (24.38 x 18.80 x 2.54 cm)
  • Library of Congress subjects Customer relations - Management
  • Library of Congress Catalog Number 2018053860
  • Dewey Decimal Code 658.812

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About the author

Francis Buttle, BSc, MA, PhD, is founder and principal consultant of Francis Buttle & Associates, and Honorary Adjunct Professor at Macquarie Graduate School of Management, Sydney, Australia.

Stan Maklan, BSc, MBA, PhD, is Professor of Marketing and Technology, Cranfield School of Management, UK and Co-Director of the Cranfield Centre for Strategic Marketing and Sales.