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Duct Tape Marketing Revised and   Updated

Duct Tape Marketing Revised and Updated Paperback / softback - 2011

by John Jantsch

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  • Paperback

Description

Paperback / softback. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Is your small business growing and thriving the way you envisioned it would when you struck out on your own? This trusted book explains how to develop and execute a simple, effective, and affordable marketing plan that brings new life t
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Details

  • Title Duct Tape Marketing Revised and Updated
  • Author John Jantsch
  • Binding Paperback / softback
  • Edition Rev Upd
  • Condition New
  • Pages 304
  • Volumes 1
  • Language ENG
  • Publisher HarperCollins Leadership, Nashville
  • Date 2011-09-26
  • Features Table of Contents
  • Bookseller's Inventory # ria9781595554659_inp
  • ISBN 9781595554659 / 1595554653
  • Weight 0.7 lbs (0.32 kg)
  • Dimensions 8.3 x 5.5 x 0.9 in (21.08 x 13.97 x 2.29 cm)
  • Themes
    • Religious Orientation: Christian
    • Topical: Christian Interest
  • Dewey Decimal Code 658.8

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From the publisher

In his trusted book for small businesses, John Jantsch challenges you to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape.

As a renowned marketing guru and small business coach, John Jantsch has become a leading advisor on how to build and grow a thriving business. Duct Tape Marketing shows you how to develop and execute a marketing plan that yields more revenue and ensures the longevity of small businesses.

Taking a strategic, systemic approach to marketing rather than being constantly won over to a "marketing idea of the week" helps small business leaders establish a solid foundation of trust with their customers that only grows stronger with the application of more metaphorical tape.

In Duct Tape Marketing, you will learn how to:

  • turn your marketing efforts into a lead generation machine
  • create long-term plans for your business's continual growth
  • implement marketing strategies that make your business thrive

Plus, this revised and updated edition includes all new tools, rules, and tactics that respond to the ways social media and digital developments have shifted and evolved the marketing landscape.

Let's face it: as a small business owner, you are really in the business of marketing. This practical, actionable guide includes fresh ideas that stick where you put them--and stand the test of time.