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Essentials of Marketing Paperback - 2011
by Carl McDaniel, Joe Hair et Charles Lamb
- Used
- Good
- Paperback
Description
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Details
- Title Essentials of Marketing
- Author Carl McDaniel, Joe Hair et Charles Lamb
- Binding Paperback
- Edition [ Edition: seven
- Condition Used - Good
- Pages 672
- Volumes 1
- Language ENG
- Publisher South-Western College Publishing
- Date 2011
- Illustrated Yes
- Features Bibliography, Glossary, Illustrated, Index, Table of Contents, Textbook
- Bookseller's Inventory # E-974-874
- ISBN 9780538478342 / 0538478349
- Weight 2.82 lbs (1.28 kg)
- Dimensions 10.7 x 8.4 x 1 in (27.18 x 21.34 x 2.54 cm)
- Library of Congress subjects Marketing, Marketing - Management
- Library of Congress Catalog Number 2010935812
- Dewey Decimal Code 658.8
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