Home LIBROS TOBAL The Future of Competition: Co-Creating Unique Value With Customers by C.K. Prahalad; Venkat Ramaswamy (ISBN: 9781578519538)

The Future of Competition: Co-Creating Unique Value With Customers Tapa dura - 2004

Name: The Future of Competition: Co-Creating Unique Value With Customers
Price: 10.25 EUR
Availability: InStock
Author: C.K. Prahalad; Venkat Ramaswamy
ISBN: 9781578519538

by C.K. Prahalad; Venkat Ramaswamy

Used
Hardcover

The authors explore why--in a world of infinite choice, instant gratification, and unbounded opportunities for innovation--companies still can't satisfy customers or sustain growth and profitability.

Description

Harvard Business School Press, 2004. Tapa Dura. Bien. Texto en inglés. Tapa dura con sobrecubierta de editorial ilustrada. Sin subrayados ni anotaciones. Buen estado de conservación. C.K. Prahalad and Venkat Ramaswamy explores why--in a world of infinite choice, instant gratification, and unbounded opportunities for innovation--companies still can't satisfy customers or sustain growth and profitability.

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Details

Title The Future of Competition: Co-Creating Unique Value With Customers
Author C.K. Prahalad; Venkat Ramaswamy
Binding Tapa Dura
Edition First Edition
Condition Used - Bien
Pages 257
Volumes 1
Language ENG
Publisher Harvard Business School Press, Boston
Date 2004
Illustrated Yes
Features Bibliography, Dust Cover, Illustrated, Index, Table of Contents
Bookseller's Inventory # 101419
ISBN 9781578519538 / 1578519535
Weight 1.29 lbs (0.59 kg)
Dimensions 9.46 x 6.58 x 0.99 in (24.03 x 16.71 x 2.51 cm)
Library of Congress Catalog Number 2003016949
Dewey Decimal Code 658.4

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Media reviews

Citations

Business Week, 03/01/2004, Page 22
Choice, 07/01/2004, Page 2090
Library Journal, 01/05/2004, Page 0

About the author

C. K. Prahalad is the Harvey C. Fruehauf Professor of Business Administration at the University of Michigan Business School and co-author of the landmark best seller, Competing for the Future. His research, for over twenty years, has consistently focused on next practices. Venkat Ramaswamy is the Michael R. and Mary Kay Hallman Fellow of Electronic Business and Professor of Marketing at the University of Michigan Business School. His research focuses on new frontiers in co-creating value.

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