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Handbook of Niche Marketing: Principles and Practice Paperback - 2005
by Weinstein, Art
- Used
- Good
- Paperback
Description
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Details
- Title Handbook of Niche Marketing: Principles and Practice
- Author Weinstein, Art
- Binding Paperback
- Edition First Edit
- Condition Used - Good
- Pages 278
- Volumes 1
- Language ENG
- Publisher Routledge, New York City, New York
- Date 2005
- Illustrated Yes
- Features Bibliography, Illustrated, Index, Table of Contents
- Bookseller's Inventory # G078902330XI3N10
- ISBN 9780789023308 / 078902330X
- Weight 0.95 lbs (0.43 kg)
- Dimensions 8.2 x 6.82 x 0.68 in (20.83 x 17.32 x 1.73 cm)
- Library of Congress subjects Market segmentation
- Library of Congress Catalog Number 2005006261
- Dewey Decimal Code 658.402
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First line
Niche marketing is an approach which has been applied successfully by several companies around the world.