Skip to content

How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash
Stock Photo: Cover May Be Different

How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register Hardcover - 2003 - 1st Edition

by Jeffrey J. Fox

  • Used
  • very good
  • Hardcover
  • first

Description

Hyperion. 1St Edition. Clean Tight And Square. No Markings With Little Shelf Wear To Jacket. . Very Good. Hardcover. 1st Edition. 2003.
Used - Very Good
NZ$11.66
NZ$9.16 Shipping to USA
Standard delivery: 7 to 14 days
More Shipping Options
Ships from Jen's Books (Wyoming, United States)

Details

  • Title How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register
  • Author Jeffrey J. Fox
  • Binding Hardcover
  • Edition number 1st
  • Edition 1st Edition
  • Condition Used - Very Good
  • Pages 172
  • Volumes 1
  • Language ENG
  • Publisher Hyperion, Scranton, Pennsylvania, U.S.A.
  • Date 2003
  • Illustrated Yes
  • Bookseller's Inventory # 039485
  • ISBN 9780786868247 / 0786868244
  • Weight 0.56 lbs (0.25 kg)
  • Dimensions 7.88 x 5.25 x 0.75 in (20.02 x 13.34 x 1.91 cm)
  • Ages 18 to UP years
  • Grade levels 13 - UP
  • Library of Congress subjects Marketing
  • Library of Congress Catalog Number 2002038889
  • Dewey Decimal Code 380.1

About Jen's Books Wyoming, United States

Biblio member since 2006
Seller rating: This seller has earned a 5 of 5 Stars rating from Biblio customers.

A small town used and collectable books, store in an historic bank building. Light clean and well organized.

Terms of Sale:

Most are shipped the same day, all books will be shipped within 3 days of payment. Returns.1. Incorrect Book/Not As Described/Damaged: You are eligible for a full refund of the purchase price, including shipping costs, if your return is a result of an error on my part. To receive a refund, you must return your item directly to Jen's Books within 30 days of the estimated delivery date and in the same condition you received it in. 2. Book Did Not Arrive. You are eligible for a full refund of the purchase price, including shipping costs, if your book does not arrive between the estimated delivery date + 15 days and the estimated delivery date + 30 days. (For example if your estimated delivery date was November 1st, you would be eligible for a refund if the book still had not arrived by November 16th. You could initiate the return until December 1st.) 3. Changed Your Mind If you have changed your mind about a book that you have ordered, please contact me directly to request a return. You will be refunded the price of the book (not including original or return shipping charges). I will be happy to accommodate these requests for books in the same condition as when shipped.

Browse books from Jen's Books

Summary

HOW TO BECOME A MARKETING SUPERSTAR is an extensive collection of provocative marketing rules. The book will also include unusual and interesting marketing stories. Chapters include:Customers Fire Employees Every DayBeware the Constellation Theory of MarketingMake A Big Splash, Instead of A Lot of Little RipplesAlways Have A President’s PipelineOwn A Market, Not A MillThe Long & Short Definitions of Marketing

First line

Ka-ching! Ka-ching! The worldwide sound of a cash register ringing.

About the author

JEFFREY J. FOX is the founder of Fox & Co., Inc., a premier marketing consulting company, serving over sixty companies in sixty industries. Prior to starting Fox & Co., Mr. Fox. was VP of Marketing and Corporate VP of Loctite Corporation. He was also director of marketing for the wine division of Pillsbury, and held various senior marketing posts at Heublein, Inc, including Director of New Products. Fox is the winner of Sales and Marketing Management magazine's Outstanding Marketer Award; and the National Industrial Distributors Award as the Nation's Best Industrial Marketer. He is the subject of a Harvard Business School case study that is rated one of the top 100 case studies, and is thought to be the most widely taught marketing case in the world. Fox has been a guest lecturer at The Harvard Business School (from which he has an MBA), The Amos Tuck School, The Conference Board, and numerous other organizations. He has been featured in the Wall Street Journal, Business Marketing, and numerous other publications, and he is a member of the Board of Trustees at Trinity College in Hartford, Connecticut. He works in Avon, CT, and lives in New Hampshire.