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How Mega-Media Forces Are Transforming Our Lives

How Mega-Media Forces Are Transforming Our Lives

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How Mega-Media Forces Are Transforming Our Lives

by The Entertainment Economy

  • New
  • Hardcover
Condition
New
ISBN 10
0812930428
ISBN 13
9780812930429
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Ottawa, Ontario, Canada
Item Price
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About This Item

New. New Ships From Canada New in new dust jacket Sewn binding Cloth over boards With dust jacket 314 p Audience: General/trade Book Description Every so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital the books that have shown us the clearest vision of the future have been those that recognize the central role of mass media In The Entertainment Economy, Michael J Wolf, the industry's most in-demand strategist, demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy From New York to New Delhi, from London to Lagos, from Singapore to Seattle, every business is locked in the same battle for consumer attention that movie producers and television programmers deal with on a daily basis Consumer businesses just like entertainment businesses have to turn to

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Details

Bookseller
Pine Tree Books CA (CA)
Bookseller's Inventory #
8926741009
Title
How Mega-Media Forces Are Transforming Our Lives
Author
The Entertainment Economy
Book Condition
New
Quantity Available
1
Binding
Hardcover
ISBN 10
0812930428
ISBN 13
9780812930429
Publisher
Crown Business
Place of Publication
Westminister, Maryland, U.s.a.
This edition first published
1999-03

Terms of Sale

Pine Tree Books

If any book needs to be returned: We need to receive the book in the same condition it was sent to you. We will issue your refund as soon as we receive the book. // Tous livre retourner doit être dans la même condition don nous vous l¿avons envoyé. Une fois le livre reçu, nous effectuons un remboursement immédiatement.

About the Seller

Pine Tree Books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2020
Ottawa, Ontario

About Pine Tree Books

We sell quality used books.

Glossary

Some terminology that may be used in this description includes:

Cloth
"Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...

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