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I Want My MTV: The Uncensored Story of the Music Video Revolution
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I Want My MTV: The Uncensored Story of the Music Video Revolution Hardcover - 2011

by Craig Marks

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Remember the first time you saw Michael Jackson dance with zombies in "Thriller"? Diamond Dave karate kick with Van Halen in "Jump"? Tawny Kitaen turning cartwheels on a Jaguar to Whitesnake's "Here I Go Again"? The Beastie Boys spray beer in "(You Gotta) Fight for Your Right (To Party)"? Axl Rose step off the bus in "Welcome to the Jungle"?

Remember When All You Wanted Was Your MTV?

It was a pretty radical idea-a channel for teenagers, showing nothing but music videos. It was such a radical idea that almost no one thought it would actually succeed, much less become a force in the worlds of music, television, film, fashion, sports, and even politics. But it did work. MTV became more than anyone had ever imagined.

I Want My MTV tells the story of the first decade of MTV, the golden era when MTV's programming was all videos, all the time, and kids watched religiously to see their favorite bands, learn about new music, and have something to talk about at parties. From its start in 1981 with a small cache of videos by mostly unknown British new wave acts to the launch of the reality-television craze with The Real World in 1992, MTV grew into a tastemaker, a career maker, and a mammoth business.

Featuring interviews with nearly four hundred artists, directors, VJs, and television and music executives, I Want My MTV is a testament to the channel that changed popular culture forever.

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Details

  • Title I Want My MTV: The Uncensored Story of the Music Video Revolution
  • Author Craig Marks
  • Binding Hardcover
  • Edition First Edition
  • Condition Used - Good
  • Pages 608
  • Volumes 1
  • Language ENG
  • Publisher Dutton Books, New York
  • Date 2011-10-27
  • Illustrated Yes
  • Bookseller's Inventory # G0525952306
  • ISBN 9780525952305 / 0525952306
  • Weight 2.16 lbs (0.98 kg)
  • Dimensions 9.1 x 6.5 x 1.9 in (23.11 x 16.51 x 4.83 cm)
  • Ages 18 to UP years
  • Grade levels 13 - UP
  • Library of Congress subjects Rock videos - United States, MTV Networks - History
  • Library of Congress Catalog Number 2011032517
  • Dewey Decimal Code 791.456

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Summary

You will receive one of the two covers. We cannot guarantee which one.

Remember the first time you saw Michael Jackson dance with zombies in "Thriller"? Diamond Dave karate kick with Van Halen in "Jump"? Tawny Kitaen turning cartwheels on a Jaguar to Whitesnake's "Here I Go Again"? The Beastie Boys spray beer in "(You Gotta) Fight for Your Right (To Party)"? Axl Rose step off the bus in "Welcome to the Jungle"?

Remember When All You Wanted Was Your MTV?

It was a pretty radical idea-a channel for teenagers, showing nothing but music videos. It was such a radical idea that almost no one thought it would actually succeed, much less become a force in the worlds of music, television, film, fashion, sports, and even politics. But it did work. MTV became more than anyone had ever imagined.

I Want My MTV tells the story of the first decade of MTV, the golden era when MTV's programming was all videos, all the time, and kids watched religiously to see their favorite bands, learn about new music, and have something to talk about at parties. From its start in 1981 with a small cache of videos by mostly unknown British new wave acts to the launch of the reality-television craze with The Real World in 1992, MTV grew into a tastemaker, a career maker, and a mammoth business.

Featuring interviews with nearly four hundred artists, directors, VJs, and television and music executives, I Want My MTV is a testament to the channel that changed popular culture forever.

From the publisher

Craig Marks was the top editor for two influential music magazines, SPIN and Blender. He is the editor in chief of Popdust.

Rob Tannenbaum has been the music editor at Blender, a columnist at GQ, and has written for The New York Times Magazine, Rolling Stone, Details, New York Magazine, Playboy, Spin, and The Washington Post.

Media reviews

"I Want My MTV is the definitively funny-yet loving-chronicle of music video's golden age: the hopes, the dreams, the drugs, the hair, the legacy of Tawny Kitaen. And for gossip, it's packed tighter than one of Heart's spandex bustiers." -Rob Sheffield, author of the national bestseller Love is a Mix Tape and Talking to Girls About Duran Duran

About the author

Craig Marks was the top editor for two influential music magazines, "SPIN" and "Blender." He is the editor in chief of Popdust.
Rob Tannenbaum has been the music editor at "Blender," a columnist at "GQ," and has written for "The New York Times Magazine, Rolling Stone, Details, New York Magazine, Playboy, Spin," and "The Washington Post."