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Innovation and Marketing in the Video Game Industry: Avoiding the Performance Trap Hardback - 2010 - 1st Edition
by David Wesley
- New
- Hardcover
Description
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Details
- Title Innovation and Marketing in the Video Game Industry: Avoiding the Performance Trap
- Author David Wesley
- Binding Hardback
- Edition number 1st
- Edition 1
- Condition New
- Pages 280
- Volumes 1
- Language ENG
- Publisher Routledge
- Date 2010-06
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- Bookseller's Inventory # A9780566091674
- ISBN 9780566091674 / 0566091674
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Themes
- Aspects (Academic): Science/Technology Aspects
- Library of Congress subjects Video games industry, Video games - Marketing
- Library of Congress Catalog Number 2009052395
- Dewey Decimal Code 794.806
Media reviews
Citations
- Reference and Research Bk News, 02/01/2011, Page 102