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Introduction to Graphic Design Methodologies and Processes: Understanding Theory and Application Paperback - 2011 - 1st Edition
by Bowers, John
- Used
- very good
- Paperback
Description
Standard delivery: 2 to 8 days
Details
- Title Introduction to Graphic Design Methodologies and Processes: Understanding Theory and Application
- Author Bowers, John
- Binding Paperback
- Edition number 1st
- Edition 1
- Condition Used - Very Good
- Pages 144
- Volumes 1
- Language ENG
- Publisher Wiley
- Date 2011-01-25
- Features Bibliography, Index, Table of Contents
- Bookseller's Inventory # mon0000617530
- ISBN 9780470504352 / 0470504358
- Weight 0.75 lbs (0.34 kg)
- Dimensions 9.22 x 7.4 x 0.34 in (23.42 x 18.80 x 0.86 cm)
- Library of Congress subjects Design, Graphic arts
- Dewey Decimal Code 741.6
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From the rear cover
Graphic design has emerged as a discipline complete with a body of scholarly literature devoted to its underlying theory. Introduction to Graphic Design Methodologies and Processes contributes to this expanding discourse by illustrating the value of qualitative and quantitative methodologies in guiding conceptual development in ways beyond those based on taste, style, and personal preference. Introduction to Graphic Design Methodologies and Processes
- Introduces a range of practical methodologies pertinent to the interpreting, targeting, and creating of forms and messages
- Furthers the ability of designers by showing them how to design creatively, collaboratively, and strategically, and as a result, helps them move from form-makers to cultural participants--a transformative trend for design professionals
- Includes case studies with questions and answers contributed by a diverse group, including Second Story and Sol Sender
As professional designers play more strategic roles, the need for material on design methodologies is growing. This concise, visually based introduction to the topic is the designer's definitive resource for defining their purpose, and producing work that is original, appropriate, responsible--and inspiring.