Skip to content

It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling
Stock Photo: Cover May Be Different

It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book Paperback - 2003

by Paul Arden

  • New
  • Paperback

Description

Phaidon Inc Ltd, 2003. Paperback. New. illustrated edition. 128 pages. 7.25x5.00x0.50 inches.
New
NZ$26.72
NZ$21.06 Shipping to USA
Standard delivery: 14 to 21 days
More Shipping Options
Ships from Revaluation Books (Devon, United Kingdom)

Details

About Revaluation Books Devon, United Kingdom

Biblio member since 2020
Seller rating: This seller has earned a 3 of 5 Stars rating from Biblio customers.

General bookseller of both fiction and non-fiction.

Terms of Sale: 30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

Browse books from Revaluation Books

Categories

About the author

Paul Arden (1940-2008) spent a stormy 18 years in advertising and then found his Alma Mater in Saatchi & Saatchi in 1977, where he worked for 15 years. During his tenure as Executive Creative Director he was responsible for some of Britain's most successful advertising campaigns - including British Airways, Silk Cut, Intercity and Fuji - and famous slogans, such as 'The Car in front is a Toyota' and 'The Independent - It is. Are you?'. In 1993 Arden set up the film production company Arden Sutherland-Dodd and began a successful second career as a writer with a weekly column in The Independent and several publications including Whatever You Think, Think The Opposite (2006) and God Explained In A Taxi Ride (2007).