Skip to content

It's Not How Good You Are, Its How Good You Want To Be: the World's Best Selling
Stock Photo: Cover May Be Different

It's Not How Good You Are, Its How Good You Want To Be: the World's Best Selling Book Paperback - 2003

by Paul Arden

  • Used
  • Paperback

Description

Phaidon Press 2003 Paperback. Near mint.
Used - Near mint
NZ$13.10
NZ$44.00 Shipping to USA
Standard delivery: 12 to 25 days
More Shipping Options
Ships from Book Haven (Greater Wellington, New Zealand)

Details

About Book Haven Greater Wellington, New Zealand

Biblio member since 2005
Seller rating: This seller has earned a 5 of 5 Stars rating from Biblio customers.

Book Haven is a small, independent book store focusing on good quality books for reading.

Terms of Sale:

All books ship from Wellington, New Zealand. Customer Satisfaction is our aim. If you are unhappy for any reason, please let us know and we'll either make it right or accept the book in return.

Browse books from Book Haven

Categories

About the author

Paul Arden (1940-2008) spent a stormy 18 years in advertising and then found his Alma Mater in Saatchi & Saatchi in 1977, where he worked for 15 years. During his tenure as Executive Creative Director he was responsible for some of Britain's most successful advertising campaigns - including British Airways, Silk Cut, Intercity and Fuji - and famous slogans, such as 'The Car in front is a Toyota' and 'The Independent - It is. Are you?'. In 1993 Arden set up the film production company Arden Sutherland-Dodd and began a successful second career as a writer with a weekly column in The Independent and several publications including Whatever You Think, Think The Opposite (2006) and God Explained In A Taxi Ride (2007).