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From Little's Law to Marketing Science: Essays in Honor of John D.C. Little
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From Little's Law to Marketing Science: Essays in Honor of John D.C. Little (The MIT Press) Hardcover - 2016 - 1st Edition

by Hauser, John R. [Editor]; Urban, Glen L. [Editor]; Urban, Glen L. [Contributor]; Hauser, John R. [Contributor]; Danaher, Peter J. [Contributor]; Lee, Janghyuk [Contributor]; Kerbache, Laoucine [Contributor]; Roberts, John H. [Contributor]; Srivastava, Raj

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  • Hardcover

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The MIT Press, 1/15/2016. Illustrated. hardcover. Like New. 6x1x9. LIKE NEW!!! Has a red or black remainder mark on bottom/exterior edge of pages.
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Details

  • Title From Little's Law to Marketing Science: Essays in Honor of John D.C. Little (The MIT Press)
  • Author Hauser, John R. [Editor]; Urban, Glen L. [Editor]; Urban, Glen L. [Contributor]; Hauser, John R. [Contributor]; Danaher, Peter J. [Contributor]; Lee, Janghyuk [Contributor]; Kerbache, Laoucine [Contributor]; Roberts, John H. [Contributor]; Srivastava, Raj
  • Binding Hardcover
  • Edition number 1st
  • Edition Illustrated
  • Condition New
  • Pages 496
  • Volumes 1
  • Language ENG
  • Publisher The MIT Press
  • Date 1/15/2016
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index
  • Bookseller's Inventory # HC-MIT-LN-026202991X
  • ISBN 9780262029919 / 026202991X
  • Weight 1.75 lbs (0.79 kg)
  • Dimensions 9.1 x 6.1 x 1.2 in (23.11 x 15.49 x 3.05 cm)
  • Ages 18 to UP years
  • Grade levels 13 - UP
  • Library of Congress subjects Marketing - Management, Little, John D. C
  • Library of Congress Catalog Number 2015038265
  • Dewey Decimal Code 658.8

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About the author

John R. Hauser is Kirin Professor of Marketing at MIT Sloan School of Management. Glen L. Urban is David Austin Professor of Management, Emeritus, Professor of Marketing, Emeritus, Dean Emeritus, and Chairman of the MIT Center for Digital Business at MIT.