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Mad Women : The Other Side of Life on Madison Avenue in the '60s and Beyond

Mad Women : The Other Side of Life on Madison Avenue in the '60s and Beyond Paperback - 2013

by Jane Maas

  • Used
  • Paperback

Maas offers a wickedly funny, inside look at what it was really like to be an ad woman on Madison Avenue in the 1960s and 1970s, from casual sex to professional serfdom, in this immensely entertaining and bittersweet memoir.

Description

St. Martin's Press, 2013. Paperback. Like New. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Details

  • Title Mad Women : The Other Side of Life on Madison Avenue in the '60s and Beyond
  • Author Jane Maas
  • Binding Paperback
  • Condition New
  • Pages 240
  • Volumes 1
  • Language ENG
  • Publisher St. Martin's Press, New York
  • Date 2013
  • Illustrated Yes
  • Features Illustrated, Index
  • Bookseller's Inventory # G1250022010I2N00
  • ISBN 9781250022011 / 1250022010
  • Weight 0.6 lbs (0.27 kg)
  • Dimensions 8.1 x 5.4 x 0.6 in (20.57 x 13.72 x 1.52 cm)
  • Themes
    • Chronological Period: 1950-1999
    • Cultural Region: Mid-Atlantic
    • Cultural Region: Northeast U.S.
    • Geographic Orientation: New York
    • Locality: New York, N.Y.
    • Sex & Gender: Feminine
  • Library of Congress subjects United States, Biography
  • Dewey Decimal Code B

Categories

About the author

Jane Maas (1932-2018) began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the I Love New York campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into 17 languages.