Malcolm Mcdonald on Marketing Planning : Understanding Marketing Plans and Strategy Paperback - 2008
by McDonald, Malcolm
- Used
Description
Details
- Title Malcolm Mcdonald on Marketing Planning : Understanding Marketing Plans and Strategy
- Author McDonald, Malcolm
- Binding Paperback
- Edition INTERNATIONAL ED
- Condition Used - Very Good
- Pages 197
- Volumes 1
- Language ENG
- Publisher Kogan Page, Limited, U.S.A
- Date January 1, 2008
- Illustrated Yes
- Bookseller's Inventory # GRP82271004
- ISBN 9780749451493 / 0749451491
- Weight 0.79 lbs (0.36 kg)
- Dimensions 8.42 x 6.68 x 0.56 in (21.39 x 16.97 x 1.42 cm)
- Library of Congress subjects Marketing - Management, Marketing - Planning
- Library of Congress Catalog Number 2007037090
- Dewey Decimal Code 658.802
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