Home Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8) by Wedel, Michel; Kamakura, Wagner A

Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8) by Wedel, Michel; Kamakura, Wagner A

Name: Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8)
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Author: Add Wedel, Michel
ISBN: 9780792386353

by Wedel, Michel; Kamakura, Wagner A

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Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8)

by Wedel, Michel; Kamakura, Wagner A

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Kluwer Academic Publishers. Hardcover. New. 9x6x1.

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ISBN 10 0792386353
ISBN 13 9780792386353
Publisher Kluwer Academic Publishers
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Size 9x6x1

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Market Segmentation : Conceptual and Methodological Foundations

by Wedel, Michel, Kamakura, Wagner A

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