Skip to content

Marketing Logistics
Stock Photo: Cover May Be Different

Marketing Logistics Paperback - 2003 - 2nd Edition

by Christopher, Martin (Author)/ Peck, Helen (Author)

  • New
  • Paperback

Description

Butterworth-Heinemann, 2003. Paperback. New. 2nd edition. 256 pages. 9.00x6.00x0.50 inches.
New
NZ$111.20
NZ$21.06 Shipping to USA
Standard delivery: 14 to 21 days
More Shipping Options
Ships from Revaluation Books (Devon, United Kingdom)

Details

  • Title Marketing Logistics
  • Author Christopher, Martin (Author)/ Peck, Helen (Author)
  • Binding Paperback
  • Edition number 2nd
  • Edition 2
  • Condition New
  • Pages 172
  • Volumes 1
  • Language ENG
  • Publisher Butterworth-Heinemann
  • Date 2003
  • Features Index, Table of Contents
  • Bookseller's Inventory # __0750652241
  • ISBN 9780750652247 / 0750652241
  • Weight 0.59 lbs (0.27 kg)
  • Dimensions 9.18 x 6.38 x 0.42 in (23.32 x 16.21 x 1.07 cm)
  • Library of Congress subjects Business logistics, Marketing - Management
  • Library of Congress Catalog Number 2003048090
  • Dewey Decimal Code 658.8

About Revaluation Books Devon, United Kingdom

Biblio member since 2020
Seller rating: This seller has earned a 4 of 5 Stars rating from Biblio customers.

General bookseller of both fiction and non-fiction.

Terms of Sale: 30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

Browse books from Revaluation Books

From the publisher

This interface is being recognized by business organizations as a key priority for management, and both practitioners and academics alike have placed a greater emphasis on the need to view the supply chain as a whole as the vehicle by which competitive advantage is achieved.

As well as drawing upon current research and the experience of firms worldwide, Marketing Logistics uses numerous 'mini-cases' and vignettes to illustrate the key messages in each chapter and bring the theory to life.

This book is an invaluable resource for managers who seek to understand more about the way in which the supply chain should be managed to improve their organization's competitive position, as well as students undertaking degree-level courses in marketing, logistics and supply chain management.

Categories