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Marketing Management: An Asian Perspective
by Kotler, Philip
- Used
- Good
- Paperback
- Condition
- Good
- ISBN 10
- 0132548976
- ISBN 13
- 9780132548977
- Seller
-
Newport Coast, California, United States
Payment Methods Accepted
About This Item
paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Synopsis
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. “synopsis” may belong to another edition of this title.
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Details
- Seller
- Bonita (US)
- Seller's Inventory #
- 0132548976.G
- Title
- Marketing Management: An Asian Perspective
- Author
- Kotler, Philip
- Format/Binding
- Paperback
- Book Condition
- Used - Good
- Quantity Available
- 1
- ISBN 10
- 0132548976
- ISBN 13
- 9780132548977
- Publisher
- Prentice Hall
- Place of Publication
- Lebanon, Indiana, U.s.a.
- This edition first published
- April 1998
Terms of Sale
Bonita
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.