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Nice Companies Finish First: Why Cutthroat Management Is Over--And Collaboration
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Nice Companies Finish First: Why Cutthroat Management Is Over--And Collaboration Is in Paperback - 2014

by Peter Shankman

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The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. Shankman, a pioneer in modern PR, marketing, and advertising, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world.

Description

St. Martin's Press, 2014. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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About the author

Peter Shankman is the founder and CEO of The Geek Factory, Inc., a marketing, branding, and PR company with clients worldwide, including AmEx, the US Department of Defense, Walt Disney World, and many others. He is the author of Can We Do That?!, which has been named one of six must read books by PR Channel; Nice Companies Finish First; and Zombie Loyalists. He is a frequent speaker at such venues as South by Southwest and The Public Relations Society of America. Shankman sits on the advisory boards of several companies, as well as on the NASA Civilian Advisory Council.