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Principles of Marketing, 12th Edition Hardcover - 2008
by Kotler, Philip; Armstrong, Gary
- Used
- Good
- Hardcover
Description
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Details
- Title Principles of Marketing, 12th Edition
- Author Kotler, Philip; Armstrong, Gary
- Binding Hardcover
- Edition 12th Edition
- Condition Used - Good
- Pages 599
- Volumes 1
- Language ENG
- Publisher Pearson College Div, Upper Saddle River, N.J
- Date 2008-01-01
- Illustrated Yes
- Bookseller's Inventory # 0132390027-3-26302176
- ISBN 9780132390026 / 0132390027
- Weight 3.76 lbs (1.71 kg)
- Dimensions 10.89 x 8.73 x 1.34 in (27.66 x 22.17 x 3.40 cm)
- Library of Congress subjects Marketing
- Library of Congress Catalog Number 2007000562
- Dewey Decimal Code 658.8
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