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Public Relations Writing and Media Techniques

Public Relations Writing and Media Techniques

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Public Relations Writing and Media Techniques

by Wilcox, Dennis L

  • Used
  • Acceptable
  • Paperback
Condition
Acceptable
ISBN 10
0205676901
ISBN 13
9780205676903
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About This Item

Allyn & Bacon, 2009. Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Synopsis

Public Relations Writing and Media Techniques is the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work by public relations professionals. The text thoroughly integrates new communication technologies¿the Internet, Webcasting, etc.¿and shows students the many techniques currently in use to reach a variety of audiences. Clearly written and well-organized, this book places emphasis on the nuts and bolts of daily work in public relations, giving students step-by-step procedures for creating and distributing a variety of successful public relations materials. An engaging and highly effective text for students, Public Relations Writing and Media Techniques is also an invaluable resource for public relations practitioners.

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Details

Bookseller
ThriftBooks US (US)
Bookseller's Inventory #
G0205676901I5N00
Title
Public Relations Writing and Media Techniques
Author
Wilcox, Dennis L
Format/Binding
Paperback
Book Condition
Used - Acceptable
Quantity Available
1
ISBN 10
0205676901
ISBN 13
9780205676903
Publisher
Allyn & Bacon
Date Published
2009

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ThriftBooks

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About the Seller

ThriftBooks

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Seattle, Washington

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Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
Acceptable
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