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Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice (PR In Practice) Paperback - 2008
by Regester, Michael & Larkin, Judy
- Used
- Paperback
This fourth edition defines reputation, explores how to value it, and provides practical guidelines for effectively managing it. Featuring new case studies, the book charts how rapidly the reputation management agenda moves and yet how slowly business learns.
Description
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Details
- Title Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice (PR In Practice)
- Author Regester, Michael & Larkin, Judy
- Binding Paperback
- Edition 4
- Condition Used; Very Good
- Pages 264
- Volumes 1
- Language ENG
- Publisher Kogan Page, Uk
- Date 06/03/2008
- Illustrated Yes
- Features Bibliography, Illustrated, Index, Table of Contents
- Bookseller's Inventory # 4619272
- ISBN 9780749451073 / 0749451076
- Weight 0.85 lbs (0.39 kg)
- Dimensions 9.1 x 6.1 x 0.8 in (23.11 x 15.49 x 2.03 cm)
- Library of Congress subjects Social responsibility of business, Public relations
- Library of Congress Catalog Number 2008006549
- Dewey Decimal Code 658.405
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From the publisher
Media reviews
Citations
- Reference and Research Bk News, 08/01/2008, Page 122
