The Science of Fear : How the Culture of Fear Manipulates Your Brain Paperback - 2009
by Gardner, Daniel
- Used
Award-winning journalist Gardner demonstrates how irrational fear springs from the ways humans miscalculate risks based on their hunter-gatherer brains. The author argues that understanding these irrational fears frees people from political and corporate manipulation.
Description
Details
- Title The Science of Fear : How the Culture of Fear Manipulates Your Brain
- Author Gardner, Daniel
- Binding Paperback
- Edition Reprint
- Condition Used - Good
- Pages 368
- Volumes 1
- Language ENG
- Publisher Penguin Publishing Group, NY USA
- Date 2009-06-01
- Features Bibliography, Index, Table of Contents
- Bookseller's Inventory # 4114554-75
- ISBN 9780452295469 / 0452295467
- Weight 0.65 lbs (0.29 kg)
- Dimensions 8.4 x 5.4 x 0.9 in (21.34 x 13.72 x 2.29 cm)
- Ages 18 to UP years
- Grade levels 13 - UP
- Library of Congress subjects Fear
- Dewey Decimal Code 152.46
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Summary
From terror attacks to bursting real estate bubbles, from crystal meth epidemics to online sexual predators and poisonous toys from China, our list of fears seems to be exploding. Yet we are the safest and healthiest humans in history. Why are we so worried?
The Science of Fear is an introduction to the new brain science of risk, dissecting the fears that misguide and manipulate us every day. Award-winning journalist Daniel Gardner demonstrates how irrational fear springs from the ways humans miscalculate risks based on our hunter-gatherer brains. With the exclusive cooperation of risk-science pioneer Paul Slovic and other leading experts, Gardner reveals how our "gut" reactions lead us astray. Understanding our irrational fears frees us from political and corporate manipulation, and makes our choices better, and our lives braver.
