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Sex in Consumer Culture: The Erotic Content of Media and Marketing
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Sex in Consumer Culture: The Erotic Content of Media and Marketing Paperback / softback - 2005

by Tom Reichert

  • New
  • Paperback

Description

Paperback / softback. New. Considers the use of sex to promote brands, magazines, video games, TV programming, music and movies. Exploring sexual information used in mass media to sell products and programs, this book will be of interest for scholars and students in advertising, marketing, media promotion, persuasion, mass communication & society, and gender studies.
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Details

  • Title Sex in Consumer Culture: The Erotic Content of Media and Marketing
  • Author Tom Reichert
  • Binding Paperback / softback
  • Condition New
  • Pages 394
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date 2005-08-31
  • Features Bibliography, Index
  • Bookseller's Inventory # A9780805850918
  • ISBN 9780805850918 / 0805850910
  • Weight 1.15 lbs (0.52 kg)
  • Dimensions 8.96 x 6.44 x 0.85 in (22.76 x 16.36 x 2.16 cm)
  • Library of Congress subjects Sex in advertising, Sex in mass media
  • Library of Congress Catalog Number 2005016938
  • Dewey Decimal Code 659.1

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Citations

  • Reference and Research Bk News, 08/01/2006, Page 153