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Strategic Brand Management: United States Edition

Strategic Brand Management: United States Edition Hardcover - 2002 - 2nd Edition

by Kevin Lane Keller

  • Used
  • Good
  • Hardcover

Description

Prentice Hall, 2002. Hardcover. Good. Former library book. Slight signs of wear on the cover. Edition 2002. Ammareal gives back up to 15% of this book's net price to charity organizations.
Used - Good
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Details

  • Title Strategic Brand Management: United States Edition
  • Author Kevin Lane Keller
  • Binding Hardcover
  • Edition number 2nd
  • Edition 2
  • Condition Used - Good
  • Pages 788
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall, Lebanon, Indiana, U.S.A.
  • Date 2002
  • Illustrated Yes
  • Bookseller's Inventory # C-497-525
  • ISBN 9780130411501 / 0130411507
  • Weight 2.9 lbs (1.32 kg)
  • Dimensions 9.22 x 7.28 x 1.32 in (23.42 x 18.49 x 3.35 cm)
  • Library of Congress subjects Brand name products - Management
  • Library of Congress Catalog Number 2002025164
  • Dewey Decimal Code 658.827

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