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Strategic Business Letters and E-mail
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Strategic Business Letters and E-mail Paperback - 2004 - 1st Edition

by Lindsell-Roberts, Sheryl

  • Used

E-mail and computer keyboards may have replaced dictation and typewriters in the business world, but the importance of clear and effective written communication has never been greater. In her all-new book, business-writing expert Sheryl Lindsell-Roberts offers practical advice on writing messages guaranteed to get results.

Drawing on her experience leading writing workshops for Fortune 500 companies, Lindsell-Roberts walks the reader through a variety of letter-writing exercises and shows how a well-crafted message can make any writer stand out in the crowd. Getting from a blank page or screen to a results-oriented message is easy with Lindsell-Roberts’s proven Six Step Process. And numerous tips and reminders help make the central point that a successful message should always focus on what the primary reader needs to know.

Best of all, Strategic Business Letters and E-mail is designed to save the user time and effort. Specific chapters on such areas as sales and marketing, customer relations, and personal business offer hundreds of sample letters, memos, and e-mail messages that can be used verbatim or with minimal alteration to fit a particular circumstance. Opening this invaluable book is the first step to jump-starting effective business communication.

Description

Collins Reference. Used - Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Used - Very Good
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Details

  • Title Strategic Business Letters and E-mail
  • Author Lindsell-Roberts, Sheryl
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Condition Used - Very Good
  • Pages 374
  • Volumes 1
  • Language ENG
  • Publisher Collins Reference, Boston, MA
  • Date October 20, 2004
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index, Table of Contents
  • Bookseller's Inventory # A05A-04289
  • ISBN 9780618448333 / 0618448330
  • Weight 1.25 lbs (0.57 kg)
  • Dimensions 8.9 x 6 x 1 in (22.61 x 15.24 x 2.54 cm)
  • Library of Congress Catalog Number 2004014030
  • Dewey Decimal Code 651.75

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Summary

E-mail and computer keyboards may have replaced dictation and typewriters in the business world, but the importance of clear and effective written communication has never been greater. In her all-new book, business-writing expert Sheryl Lindsell-Roberts offers practical advice on writing messages guaranteed to get results.

Drawing on her experience leading writing workshops for Fortune 500 companies, Lindsell-Roberts walks the reader through a variety of letter-writing exercises and shows how a well-crafted message can make any writer stand out in the crowd. Getting from a blank page or screen to a results-oriented message is easy with Lindsell-Roberts’s proven Six Step Process. And numerous tips and reminders help make the central point that a successful message should always focus on what the primary reader needs to know.

Best of all, Strategic Business Letters and E-mail is designed to save the user time and effort. Specific chapters on such areas as sales and marketing, customer relations, and personal business offer hundreds of sample letters, memos, and e-mail messages that can be used verbatim or with minimal alteration to fit a particular circumstance. Opening this invaluable book is the first step to jump-starting effective business communication.

First line

As a reader, have you ever felt that your brain was fried from all the paper-based and electronic materials on your computer and your desk?

Media reviews

Citations

  • American Reference Bks Annual, 01/01/2005, Page 131
  • Booklist, 10/15/2004, Page 386

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