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Survey Research Methods 5e
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Survey Research Methods 5e Softcover - 2013 - 5th Edition

by Fowler, Jr

  • Used
  • Paperback

Description

Sage Pubns, 2013. 5th Edition. Softcover. Very Good Condition. Text appears nice and clean, but may contain minor marks that we missed. Cover has light shelf and corner wear may have bookstore stickers. Binding is in very good condition. Looks real nice. 171 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Science & Technology; ISBN: 1452259003. ISBN/EAN: 9781452259000. Pictures of this item not already displayed here available upon request. Inventory No: 1561063954. . 9781452259000
Used - Very Good Condition
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Details

  • Title Survey Research Methods 5e
  • Author Fowler, Jr
  • Binding Softcover
  • Edition number 5th
  • Edition 5th Edition
  • Condition Used - Very Good Condition
  • Pages 184
  • Volumes 1
  • Language ENG
  • Publisher Sage Pubns
  • Date 2013
  • Features Bibliography, Index
  • Bookseller's Inventory # 1561063954
  • ISBN 9781452259000 / 1452259003
  • Weight 0.55 lbs (0.25 kg)
  • Dimensions 9.2 x 6.3 x 0.5 in (23.37 x 16.00 x 1.27 cm)
  • Themes
    • Aspects (Academic): Sociological
  • Library of Congress subjects Social surveys
  • Library of Congress Catalog Number 2013029356
  • Dewey Decimal Code 300.723

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From the publisher

The Fifth Edition of Floyd J. Fowler Jr.'s bestselling Survey Research Methods presents the very latest methodological knowledge on surveys. Offering a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility, the book guides readers through each step of the survey research process. This fully updated edition addresses the growth of the Internet for data collection and the subsequent rapid expansion of online survey usage, the precipitous drop in response rates for telephone surveys, the continued improvement in techniques for pre-survey evaluation of questions, and the growing role of individual cell phones in addition to--and often instead of--household landlines. Throughout the book, the author puts the profound changes taking place in the survey research world today into perspective, helping researchers learn how to best use new and traditional options for collecting data.

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