Wharton on Dynamic Competitive Strategy Hardcover - 1997
by George S. Day; Day; Reibstein
- Used
This book will provide managers and students of competitive markets with an advanced tool box of innovative methods, techniques, and approaches they can use when facing competitive challenges. It's a text to guide the thinking of practitioners who face immediate and long-run challenges from their competition.
Description
Details
- Title Wharton on Dynamic Competitive Strategy
- Binding Hardcover
- Edition Fourth Printing
- Condition Used - Good
- Pages 480
- Volumes 1
- Language ENG
- Publisher Wiley & Sons, Incorporated, John, New York
- Date 1997-05-02
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- Bookseller's Inventory # 3300230-6
- ISBN 9780471172079 / 0471172073
- Weight 1.86 lbs (0.84 kg)
- Dimensions 9.32 x 6.4 x 1.51 in (23.67 x 16.26 x 3.84 cm)
- Library of Congress subjects Industrial management, Strategic planning
- Library of Congress Catalog Number 96-53177
- Dewey Decimal Code 658.401
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From the jacket flap
* Anticipating competitors' responses using game theory, simulations, scenario planning, conjoint analysis, and other tools-and designing the best strategy in light of these expected responses
* Planning for multiple rounds of competition in the way that chess players think through multiple moves
* Understanding how changes in technology and public policy or moves by competitors can undermine your current advantages or neutralize future advantages
* Broadening your range of options for reacting to moves by competitors
* Signaling and preempting rivals
This groundbreaking new book will change your view of strategy and give you the tools you need to succeed in a dynamic and intensely challenging world.