If You're Not Outselling You're Being Outsold Hardcover - 1997 - 1st Edition
by Michael St. Lawrence, Steve Johnson
- Used
- Hardcover
- Signed
Thirty-something sales gurus Michael St. Lawrence and Steve Johnson draw upon their own experiences and those of 850 top sales pros to tell readers what it takes to be a high-impact player in today's business world. This hip, highly accessible guide will be a source of insight and inspiration for the swelling ranks of selling professionals seeking advice on how to sell, influence, and persuade in a tough business environment.
Description
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Details
- Title If You're Not Outselling You're Being Outsold
- Author Michael St. Lawrence, Steve Johnson
- Binding Hardcover
- Edition number 1st
- Edition [ Edition: reprint ]
- Condition Used - Good Condition
- Pages 272
- Volumes 1
- Language ENG
- Publisher Wiley, Somerset, New Jersey, U.S.A.
- Date 1997-10-28
- Features Index
- Bookseller's Inventory # 6663933
- ISBN 9780471191193 / 0471191191
- Weight 1.2 lbs (0.54 kg)
- Dimensions 9.24 x 6.24 x 0.94 in (23.47 x 15.85 x 2.39 cm)
- Library of Congress subjects Success in business, Selling
- Library of Congress Catalog Number 97015013
- Dewey Decimal Code 658.85
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From the publisher
From the jacket flap
Find the highest achievers in any industry and you'll find a legion of winners who know how to OUTSELL--whose drive, confidence, and persuasiveness power them to the top and keep them there. To join this exclusive club, you don't need an Ivy League education or an alphabet soup after your name, but you do need to understand the basic principles, absorb the positive attitudes, and learn the fundamental skills you will find in this book.
If You're Not Out Selling, You're Being Outsold is your roadmap to the impact zone--that high-reward arena where ideas are communicated with power, accepted, and acted upon. Top sales professionals Michael St. Lawrence and Steve Johnson give you a crash course in OUTSELL, the seven business principles that will help you become stronger, more disciplined, more persuasive, and a magnet for opportunity. By following these principles, gleaned from face-to-face interviews with hundreds of world-class outsellers, you'll learn to:
- Sell your ideas and get results
- Make others want to do business with you
- Identify the practical skills you need and acquire them quickly
- Develop a take-charge-now outlook
This book is for people who want to live competition and breathe success--now! No matter what you're selling--products, services, ideas, yourself--what you learn here will start producing results immediately. And by applying these lessons every day, you'll achieve a lasting success that can only improve over time.
