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A New Brand of Business: Charles Coolidge Parlin, Curtis Publishing Company, and the Origins of Market Research Hardcover - 2009
by Ward, Douglas
- Used
- Good
- Hardcover
Description
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Details
- Title A New Brand of Business: Charles Coolidge Parlin, Curtis Publishing Company, and the Origins of Market Research
- Author Ward, Douglas
- Binding Hardcover
- Condition Used - Good
- Pages 240
- Volumes 1
- Language ENG
- Publisher Temple University Press
- Date 2009
- Illustrated Yes
- Features Bibliography, Dust Cover, Illustrated, Index, Table of Contents
- Bookseller's Inventory # G1439900159I3N00
- ISBN 9781439900154 / 1439900159
- Weight 0.9 lbs (0.41 kg)
- Dimensions 8.46 x 6.52 x 0.91 in (21.49 x 16.56 x 2.31 cm)
-
Themes
- Aspects (Academic): Business Aspects
- Library of Congress subjects Marketing research - United States - History, Parlin, Charles C
- Library of Congress Catalog Number 2008047856
- Dewey Decimal Code 658.83
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From the publisher
Media reviews
Citations
- Choice, 04/01/2010, Page 0