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The Practice of Public Diplomacy: Confronting Challenges Abroad

The Practice of Public Diplomacy: Confronting Challenges Abroad Hard cover - 2011

by William A. Rugh

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  • Hardcover

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Details

  • Title The Practice of Public Diplomacy: Confronting Challenges Abroad
  • Author William A. Rugh
  • Binding Hard Cover
  • Condition New
  • Pages 280
  • Volumes 1
  • Language ENG
  • Publisher Palgrave MacMillan, U.S.A.
  • Date 2011-03-24
  • Features Bibliography, Index, Table of Contents
  • Bookseller's Inventory # ria9780230113220_pod
  • ISBN 9780230113220 / 0230113222
  • Weight 1.01 lbs (0.46 kg)
  • Dimensions 8.3 x 5.5 x 0.8 in (21.08 x 13.97 x 2.03 cm)
  • Library of Congress subjects United States, United States - Foreign relations
  • Library of Congress Catalog Number 2010040667
  • Dewey Decimal Code 327.73

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From the publisher

The conduct of public diplomacy is carried out as much abroad, by Foreign Service Officers (FSOs) stationed at U.S. embassies, as it is in Washington. This book focuses on what FSOs do in actual practice in field operations. In a series of analytical case studies of public diplomacy operations in different regions of the world, the authors explain how the foreign publics in different countries view America and how FSOs deal every day with misconceptions and distortions of America's image and policies. Every country is unique, so public diplomacy must be tailored to fit local conditions. The authors also discuss how their work is being impacted today by various developments such as the rise of terrorism, the spread of the Internet and the cell phone, or the election of Barack Obama. This book focuses on field operations and goes beyond broad generalizations and theory, presenting information about actual operational challenges and the best practices used today in working abroad.

About the author

WILLIAM A.HUGH Retired Foreign Service Officer