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Publicize Your Book! : An Insider's Guide to Getting Your Book the Attention It

Publicize Your Book! : An Insider's Guide to Getting Your Book the Attention It Deserves Paperback - 2003 - 1st Edition

by Jacqueline Deval

  • Used
  • Good
  • Paperback

This indispensible guide from a book-publicity insider offers everything authors need to know to assist their publishers in publicizing, marketing, and promoting their books. From working alongside professional publicists on campaigns and marketing plans to innovative ways authors can generate their own publicity, Publicize Your Book provides essential information for the first time author or the seasoned professional including

È Effective networking
È Defining your target readership
È Developing a press kit
È Creating pitches for talk shows
È Getting newspaper and magazine coverage
È Marketing on the Internet and in other outlets
È Preparing for interviews and touring
È Setting up bookstore appearances and signings
È Hiring an independent publicist

Description

Penguin Publishing Group, 2003. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Used - Good
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Summary

This indispensible guide from a book-publicity insider offers everything authors need to know to assist their publishers in publicizing, marketing, and promoting their books. From working alongside professional publicists on campaigns and marketing plans to innovative ways authors can generate their own publicity, Publicize Your Book provides essential information for the first time author or the seasoned professional including:€ Effective networking€ Defining your target readership€ Developing a press kit€ Creating pitches for talk shows€ Getting newspaper and magazine coverage€ Marketing on the Internet and in other outlets€ Preparing for interviews and touring€ Setting up bookstore appearances and signings€ Hiring an independent publicist

First line

BOOK marketing is, quite simply, determining how to sell books as fast as possible to as many people as possible.