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Strategic Management: A Managerial Perspective
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Strategic Management: A Managerial Perspective Paperback - 1997 - 2nd Edition

by L. J. Bourgeois; Larry Stimpert (Joint Author); Irene M. Duhaime (Joint Author)


From the publisher

Leading case expert L.J. Bourgeois is teamed with well-known researchers and instructors Irene Duhaime and Larry Stimpert, to author the second editon of Strategic Management. A premiere text and casebook, it is unique in that is emphasizes the importance of strategic management from the role of a general manager. In this new edition, special attention is given to the competitive advantage any firm may have with its product or service, as well as to competitive advantage a firm may have within its structure.

Details

  • Title Strategic Management: A Managerial Perspective
  • Author L. J. Bourgeois; Larry Stimpert (Joint Author); Irene M. Duhaime (Joint Author)
  • Binding Paperback
  • Edition number 2nd
  • Edition 2
  • Volumes 1
  • Language ENG
  • Publisher Houghton Mifflin
  • Date July 1997
  • ISBN 9780030226137 / 0030226139
  • Weight 1.3 lbs (0.59 kg)
  • Dimensions 9.95 x 8.06 x 0.56 in (25.27 x 20.47 x 1.42 cm)
  • Dewey Decimal Code 658.401
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Strategic Management. 2ND ED.
Stock Photo: Cover May Be Different

Strategic Management. 2ND ED.

by Bourgeois, L. J.

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  • Paperback
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Used - Very Good
Binding
Paperback
ISBN 10 / ISBN 13
9780030226137 / 0030226139
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Item Price
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Description:
San Diego, CA, U.S.A.: Harcourt Trade Publishers, 1998, 1998. TRADE PAPERBACK IN VERY GOOD CONDITION.. Soft cover. Very Good.
Item Price
NZ$7.95
NZ$9.79 shipping to USA