World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories Hardcover - 2009 - 1st Edition
by David Meerman Scott
"World Wide Rave" teaches the art and science of creating engaging content and teaches readers exactly how to create something on the Web that will catch on and become a hit on YouTube, blogs, Facebook, and other online media.
From the rear cover
YOU HAVEN'T HEARD? Didn't you get the e-mail? IT'S EVERYWHERS!
BUZZ... HOT... COOL... all over the Web!
YOU'VE JUST ENCOUNTERED A WORLD WIDE RAVE. Congratulations.
Seemingly born overnight, a World Wide Rave happens when your product, your brand, or heck, even you become instantly known the world over.
MOST OF THE TIME THEY ARE ACCIDENTAL.
BUT WHAT IF YOU COULD CREATE ONE?
HOW VALUABLE WOULD THAT BE TO YOU? Priceless?
YOU CAN. The secret is here.
INSIDE.
By harnessing the power of social media and learning the secrets of why people share things on sites like YouTube, Facebook, and blogs, you can drive eager buyers to your virtual doorstep--for free! In World Wide Rave, Scott, author of the award-winning bestseller The New Rules of Marketing and PR, reveals the most exciting and powerful way to build your own giant audience.
Details
- Title World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories
- Author David Meerman Scott
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 208
- Volumes 1
- Language ENG
- Publisher Wiley, U.S.A.
- Date 2009-03
- Illustrated Yes
- Features Illustrated, Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470395004 / 0470395001
- Weight 0.74 lbs (0.34 kg)
- Dimensions 7.4 x 5.46 x 0.61 in (18.80 x 13.87 x 1.55 cm)
- Library of Congress subjects Creative ability in business, Internet marketing
- Dewey Decimal Code 659.133
Media reviews
Citations
- Reference and Research Bk News, 05/01/2009, Page 127
About the author
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