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Boeing Versus Airbus
by Newhouse, John
- Used
- Hardcover
- first
- Condition
- Very Good +/Very Good+ DJ
- ISBN 10
- 1400043360
- ISBN 13
- 9781400043361
- Seller
-
Southampton, Massachusetts, United States
Payment Methods Accepted
About This Item
New York: Alfred A. Knopf, 2007. First Edition. Very Good +/Very Good+ DJ. 8vo = over 9". n/a. Printing Not Spec. Hardcover. Clean interior and exterior. Deckled edges. Strong and tight binding. DJ is glossy, clean, crisp.
Synopsis
From the author of the classic study of the aviation industry, The Sporty Game, a new book that chronicles the high-stakes rivalry between the world's two largest aircraft manufacturers--companies that will bet the house on a single airplane.Long one of America's most successful and admired corporations--and its biggest exporter--Boeing struggled to maintain 50 percent of the market share for commercial aircraft after being overtaken by the European upstart Airbus in the late 1990s. But Airbus did not remain on top for long. By 2006, the company suffered from mismanagement and had adopted the kind of complacent, risk-averse culture that had once characterized its competitor. Incorporating interviews he conducted throughout the industry--with everyone from company leaders, past and present, and Wall Street analysts to design engineers and factory workers--John Newhouse takes us inside these two firms to help us understand their struggle for supremacy in a business based as much on instinct as on economics. He examines the critical issues that Boeing has faced in recent years, including its difficult merger with McDonnell Douglas, its controversial move from Seattle to Chicago, and a series of corporate scandals that made front-page news. And he analyzes the troubles that have beset a once ascendant Airbus, notably an institutional structure aimed at satisfying the narrowly focused interests of its European stakeholders. Newhouse also explores the problems that now face Boeing and Airbus alike: potential competition from China and Japan, the challenge of serving burgeoning Asian markets, and the need to undo years of mismanagement. Boeing Versus Airbus is a fascinating, informed, and insightful tale of success, and failure, in the turbulent, do-or-die world of the aircraft industry.From the Hardcover edition.
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Details
- Bookseller
- Heritage Books
(US)
- Bookseller's Inventory #
- NF54271
- Title
- Boeing Versus Airbus
- Author
- Newhouse, John
- Illustrator
- n/a
- Book Condition
- Used - Very Good +
- Jacket Condition
- Very Good+ DJ
- Edition
- First Edition
- Binding
- Hardcover
- ISBN 10
- 1400043360
- ISBN 13
- 9781400043361
- Publisher
- Alfred A. Knopf
- Place of Publication
- New York
- Date Published
- 2007
- Pages
- 254pp
- Size
- 8vo = over 9"
- LCCN
- 2006030611
- Keywords
- Bookseller catalogs
- Business and Law;
Terms of Sale
Heritage Books
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives not as described or damaged.
About the Seller
Heritage Books
Biblio member since 2008
Southampton, Massachusetts
About Heritage Books
Our bookshop is located in the historic town library building of Southampton, Massachusetts. Southampton lies within the Pioneer Valley of Western Massachusetts with a view of Pomeroy Mountain to the West and Mt. Tom to the North. It is situated between the artistic, vibrant communities of Easthampton and Northampton and the city of Westfield. We have a collection of over 40,000 books with many more waiting to be unboxed and squeezed onto our shelves. The large double-door front entrance will lead you to our main floor where we hold a wide range of fiction and non-fiction titles, as well as a good selection of scarce and rare editions. The original fireplace is surrounded by hardbacks and you can peer out the original nine-foot windows. Take the staircase to the basement and you will find our large children's section and many shelves full of paperbacks. Our physical address is 225 College Highway/Route 10. Our mailing address is 241 College Highway & Clark St. P.O. Box 100 Southampton, MA 01073. The store hours indicated are by appointment only Monday through Friday, and Saturday and Sunday you can stop in. Please call to schedule an appointment if you can't make it to the store on the weekends from 11 am to 3 pm.
Glossary
Some terminology that may be used in this description includes:
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Edges
- The collective of the top, fore and bottom edges of the text block of the book, being that part of the edges of the pages of a...
- Tight
- Used to mean that the binding of a book has not been overly loosened by frequent use.
- Good+
- A term used to denote a condition a slight grade better than Good.
- Crisp
- A term often used to indicate a book's new-like condition. Indicates that the hinges are not loosened. A book described as crisp...
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