The Corporate Warriors : Six Classic Cases in American Business
by Ramsey Douglas K
- Used
- near fine
- Hardcover
- first
- Condition
- Near Fine/Near Fine
- Seller
-
Greenwood, Nova Scotia, Canada
Item Price
NZ$31.49NZ$15.75
Payment Methods Accepted
About This Item
The author takes us behind the lines of six major corporate battles of the 70's and 80's to illustrate ways in which war is calculated, planned and waged: Ted Turner vs The Networks, Coke vs Pepsi, Penthouse vs Playboy, People Express vs The Airlines and General Motors vs The Japanese. Illustrated price-intact dust jacket.
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Details
- Bookseller
- Gilt Edge Books (CA)
- Bookseller's Inventory #
- B2867
- Title
- The Corporate Warriors : Six Classic Cases in American Business
- Author
- Ramsey Douglas K
- Book Condition
- Used - Near Fine
- Jacket Condition
- Near Fine
- Quantity Available
- 1
- Edition
- First Edition, First Printing
- Binding
- Hardcover
- Publisher
- Houghton Mifflin Company
- Place of Publication
- Boston
- Date Published
- 1987
- Weight
- 0.00 lbs
- Keywords
- American Business + Corporate Battles + Social Studies + Stratgic Planning + Competition Case Studies + Coke + Pepsi + General Motors + Ted Turner + Penthouse + Playboy
- Bookseller catalogs
- Business/Industry;
Terms of Sale
Gilt Edge Books
Prices are in US dollars. Postage extra. Prepayment required.� Credit card purchases must be made through Biblio.com We do not charge GST. Book orders will be held 10 business maxium awaiting payment. We do not provide 'Drop-Ship'service. Books can be returned within seven days of receipt if not as described. Prior notice is required. Returns must be received in the same condition and method of shipment as originally shipped
About the Seller
Gilt Edge Books
Biblio member since 2003
Greenwood, Nova Scotia
About Gilt Edge Books
We are now an "internet only" business. Our experience is 14 years in the book trade, much of that as a walk-in shop. We offer courteous, efficient and knowledgeable service. Our inventory will be of interest to the general reader, scholar or the most discriminating collector.
Glossary
Some terminology that may be used in this description includes:
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...